The Job of A Salesman / Saleswoman Is To Close Sales

Yes, the job of a salesman / saleswoman is to do and close sales!

A sales person's job is not to write reports, attend meetings or analyse the market. What's the point of doing all these if the sales person could not close sales?

Instead of using their precious time to go out in the market to find customers, do follow-ups and close sales, many sales executives are bogged down with tons of reports to write, forms to fill, and all sorts of useless activities.

If an activity does not contribute directly towards the creation of new businesses and the closing of deals that bring in income and profit for both the company and the sales executive, then it has to be cut down.

A sales person's job is to close sales. Period. No excuses. As simple as that. Do sales.

Definition of Salesmanship by I.J. Sapiro

"The art of successfully persuading prospects or customers to buy products or services from which they can derive suitable benefits, thereby increasing their total satisfaction."
- I.J. Sapiro

Definition of Sales Management by the American Marketing Association (AMA)

"The planning, direction, and control of personal selling, including recruiting, selecting, equipping, assigning, routing, supervising, paying and motivating as these tasks apply to personal sales force."
- The American Marketing Association defines Sales Management

Fundamentals of Sales

Fundamentals of Sales & Sales Management. Sales strategies and tactics that really work.

Effective sales strategies and secrets. Down-to-earth, practical and common-sense way to do sales, close sales, have repeat sales.